{"id":1591,"date":"2020-08-25T07:18:00","date_gmt":"2020-08-25T07:18:00","guid":{"rendered":"https:\/\/mangoanimate.com\/blog\/?p=1591"},"modified":"2024-10-30T08:04:33","modified_gmt":"2024-10-30T08:04:33","slug":"how-to-create-an-animated-explainer-video-for-your-product","status":"publish","type":"post","link":"https:\/\/mangoanimate.com\/blog\/pt\/como-criar-um-video-explicativo-animado-para-seu-produto\/1591\/","title":{"rendered":"Como criar um v\u00eddeo explicativo animado para o seu produto?"},"content":{"rendered":"<p>Voc\u00ea pode bater no teclado por dias tentando criar uma c\u00f3pia perfeita para explicar sucintamente o produto ou servi\u00e7o que voc\u00ea oferece e acabar fechando apenas alguns neg\u00f3cios. Um dos passos mais cruciais para vender as ofertas de uma empresa \u00e9 certificar-se de que o consumidor esteja ciente dos benef\u00edcios que isso trar\u00e1 para sua vida. \u00c0s vezes, tudo o que voc\u00ea precisa \u00e9 de um v\u00eddeo explicativo animado cativante.<\/p>\n\n\n\n<p>Um v\u00eddeo explicativo animado ajuda os profissionais de marketing a aumentar o tempo gasto pelos usu\u00e1rios no site, atraindo mais usu\u00e1rios, elevando as vendas e gerando mais leads. Tudo isso porque um v\u00eddeo explicativo animado que \u00e9 colocado no centro da p\u00e1gina inicial do site ajuda os visitantes a entender melhor o produto ou servi\u00e7o que voc\u00ea oferece.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video controls src=\"\/\/school2.mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/Animated-Explainer-Video-Software-Mango-Animation-Maker.mp4\"><\/video><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" data-no-translation=\"\"><strong>Animated Explainer Video Production: A 7-step Process<\/strong><\/h4>\n\n\n\n<div class=\"schema-how-to wp-block-yoast-how-to-block\"><p class=\"schema-how-to-description\">Criar informa\u00e7\u00f5es e v\u00eddeos explicativos animados instrucionais pode parecer uma tarefa assustadora. Muitas pessoas assumem que isso n\u00e3o pode ser feito sem contratar uma empresa de produ\u00e7\u00e3o de v\u00eddeos explicativos animados - eles est\u00e3o totalmente errados. Em muitos casos, qualquer pessoa pode criar um v\u00eddeo explicativo animado atraente com apenas um pouco de conhecimento e dedica\u00e7\u00e3o.<br\/>Veja como funciona o processo:<\/p> <ol class=\"schema-how-to-steps\"><li class=\"schema-how-to-step\" id=\"how-to-step-1598511249017\"><strong class=\"schema-how-to-step-name\"><strong>Escreva o roteiro<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Sem d\u00favida, o roteiro \u00e9 parte essencial de um v\u00eddeo explicativo animado. Para torn\u00e1-lo mais envolvente, use uma linguagem que seja compreens\u00edvel pelo seu mercado-alvo. Uma narra\u00e7\u00e3o conduz a hist\u00f3ria e explica perfeitamente o visual para os espectadores. O visual desempenha um papel crucial, mas seu objetivo principal \u00e9 apoiar e ilustrar o que est\u00e1 sendo dito no v\u00eddeo.<br\/>Um script eficaz deve responder \u00e0s seguintes perguntas:<br\/>\u00b7 O que voc\u00ea est\u00e1 tentando vender?<br\/>\u00b7 Para quem \u00e9 isso?<br\/>\u00b7 Quais s\u00e3o os benef\u00edcios do produto ou servi\u00e7o?<br\/>\u00b7 Que problemas do p\u00fablico ele resolve?<br\/>\u00b7 Como resolve o problema?<br\/>\u00b7 Qual \u00e9 o pr\u00e9-requisito para come\u00e7ar a sua oferta?<br\/>A maioria dos v\u00eddeos explicativos animados tem apenas 1-2 minutos de dura\u00e7\u00e3o. Um roteiro envolvente e bem escrito far\u00e1 o trabalho para voc\u00ea. Pratique a leitura do roteiro em voz alta para ter uma ideia de quanto tempo o v\u00eddeo ter\u00e1. Revise, edite e torne-o conciso para chegar \u00e0 ideia principal o mais r\u00e1pido poss\u00edvel.<br\/><br\/><img decoding=\"async\" alt=\"Como criar um v\u00eddeo explicativo animado passo 1\" src=\"\/\/school2.mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video-step-1.png\"\/><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1598511298181\"><strong class=\"schema-how-to-step-name\"><strong>Grave e edite a ilustra\u00e7\u00e3o de \u00e1udio de v\u00eddeo<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Em primeiro lugar, voc\u00ea precisa escolher a voz para o v\u00eddeo, e a verdade \u00e9 que qualquer voz pode funcionar se for clara e compreens\u00edvel. Voc\u00ea quer que a pessoa que est\u00e1 lendo mostre a atitude certa para o seu produto e servi\u00e7o. Uma vez escolhido o locutor, use um espa\u00e7o silencioso e um microfone de alta qualidade para gravar o roteiro. Se voc\u00ea quiser se livrar de todos esses aborrecimentos, voc\u00ea pode simplesmente contratar um locutor freelancer para o projeto ou optar pelo Mango Animation, que permite gravar a narra\u00e7\u00e3o com bastante facilidade.<br\/>Se voc\u00ea achar que algo n\u00e3o est\u00e1 claro ou a pessoa trope\u00e7ar em uma linha, basta recome\u00e7ar com essa frase e regrav\u00e1-la. Voc\u00ea pode editar o \u00e1udio para remover erros, pausas desnecess\u00e1rias, respira\u00e7\u00f5es entre linhas e ru\u00eddo de fundo para torn\u00e1-lo perfeito. Se voc\u00ea optou por ir com freelancers, eles fornecer\u00e3o uma c\u00f3pia pronta para uso e voc\u00ea n\u00e3o precisar\u00e1 se preocupar com nada.<\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1598511318685\"><strong class=\"schema-how-to-step-name\"><strong>Decidir sobre gr\u00e1ficos, v\u00eddeo e outros elementos<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Diferentes softwares de v\u00eddeo explicativo animado oferecem diferentes tipos de gr\u00e1ficos. Assim, voc\u00ea precisa decidir o que deseja criar e escolher o software de acordo. Esta etapa pode ser intimidante e voc\u00ea pode sentir que n\u00e3o pode faz\u00ea-lo sem contratar talentos externos. No entanto, isso n\u00e3o \u00e9 necess\u00e1rio em muitos casos.<br\/>N\u00e3o importa qual criador de v\u00eddeo explicativo animado voc\u00ea esteja usando, voc\u00ea n\u00e3o precisa usar visuais excessivamente complexos. Devem ser escolhidos visuais simples e claros que expliquem perfeitamente a mensagem de forma f\u00e1cil de entender para chamar a aten\u00e7\u00e3o dos espectadores.<br\/><br\/><img decoding=\"async\" alt=\"Como criar um v\u00eddeo explicativo animado passo 3\" src=\"\/\/school2.mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video-step-3.jpg\"\/><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1598511334850\"><strong class=\"schema-how-to-step-name\"><strong>Editar e organizar m\u00eddia<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Como voc\u00ea escolheu o criador de v\u00eddeo explicativo animado e reuniu as mat\u00e9rias-primas, \u00e9 hora de forjar uma obra-prima. Basta iniciar o projeto no software de v\u00eddeo explicativo animado de sua escolha e usar tutoriais para aprender as maneiras de usar anima\u00e7\u00f5es, comportamentos e outros recursos no projeto. A seguir est\u00e3o os estilos comumente conhecidos dos v\u00eddeos, e voc\u00ea pode encontrar v\u00e1rios modelos de v\u00eddeos explicativos animados no software:<br\/>\u00b7 Transi\u00e7\u00f5es e Anota\u00e7\u00e3o<br\/>\u00b7 Anima\u00e7\u00f5es e Efeitos<br\/>\u00b7 Anima\u00e7\u00f5es em profundidade<\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1598511350370\"><strong class=\"schema-how-to-step-name\"><strong>Adicionar m\u00fasica<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Depois de decidir sobre o modelo e os gr\u00e1ficos do v\u00eddeo explicativo animado, adicione m\u00fasica para torn\u00e1-lo mais emocionante e envolvente. \u00c9 fundamental escolher o tom certo para transmitir emo\u00e7\u00f5es e adicionar uma explos\u00e3o de energia \u00e0 narra\u00e7\u00e3o.<br\/><br\/><img decoding=\"async\" alt=\"Como criar um v\u00eddeo explicativo animado passo 6\" src=\"\/\/school2.mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video-step-6.jpg\"\/><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1598511368802\"><strong class=\"schema-how-to-step-name\"><strong>Publique, compartilhe e acompanhe o desempenho<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Quando o v\u00eddeo estiver completo, \u00e9 hora de compartilh\u00e1-lo em diferentes canais para tirar o melhor proveito dele. Voc\u00ea deve pensar na flexibilidade e no acompanhamento de desempenho antes de escolher qualquer plataforma. \u00c9 muito importante rastrear o efeito do v\u00eddeo explicativo animado porque o problema pode ser encontrado e o conte\u00fado do v\u00eddeo animado pode ser melhorado a tempo de atrair mais clientes-alvo.<\/p> <\/li><\/ol><\/div>\n\n\n\n<p>\n<br>\n<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" data-no-translation=\"\"><strong>Wrapping Up<\/strong><\/h3>\n\n\n\n<p>A import\u00e2ncia do v\u00eddeo explicativo animado para comercializar seus produtos ou servi\u00e7os n\u00e3o pode ser negada. Assim, \u00e9 crucial escolher a plataforma e os recursos com sabedoria para fazer um v\u00eddeo que explique perfeitamente suas ofertas. Se voc\u00ea quiser usar um criador de v\u00eddeo explicativo animado simples e f\u00e1cil de usar, ent\u00e3o <a href=\"https:\/\/mangoanimate.com\/products\/am\">Criador de anima\u00e7\u00e3o de manga<\/a> seria a melhor op\u00e7\u00e3o. Juntamente com os populares modelos de v\u00eddeos explicativos animados, voc\u00ea ter\u00e1 milhares de recursos gratuitos para adicionar ao v\u00eddeo. \u00c9 f\u00e1cil adicionar e editar uma faixa no Mango Animation Maker. Voc\u00ea pode publicar o v\u00eddeo online, offline ou gif atrav\u00e9s do Mango Animation Maker, pois oferece uma op\u00e7\u00e3o flex\u00edvel de distribui\u00e7\u00e3o de v\u00eddeo.<\/p>\n\n\n\n<div class=\"wp-block-group has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-db9edeb8 wp-block-group-is-layout-constrained\" style=\"background:linear-gradient(135deg,rgb(255,193,0) 0%,rgb(247,151,30) 100%)\">\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-c0b7569f wp-block-group-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">\n<p class=\"has-text-align-center is-style-default has-contrast-color has-text-color has-system-serif-font-family has-x-large-font-size\"><strong>Crie o seu v\u00eddeo explicativo animado com o melhor criador de anima\u00e7\u00f5es<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-f9d83a0b wp-block-group-is-layout-flex\" style=\"padding-top:0;padding-bottom:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-buttons has-custom-font-size has-large-font-size is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-563154ed wp-block-buttons-is-layout-flex\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mangoanimate.com\/download\" target=\"_blank\" rel=\"noreferrer noopener\">Baixe Agora<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Voc\u00ea pode bater no teclado por dias tentando criar uma c\u00f3pia perfeita para explicar sucintamente o produto ou servi\u00e7o que voc\u00ea oferece e acabar fechando apenas alguns neg\u00f3cios. Uma das etapas mais importantes para vender as ofertas de uma empresa \u00e9 garantir que o consumidor saiba quais os benef\u00edcios [\u2026]<\/p>","protected":false},"author":3,"featured_media":1657,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[],"class_list":["post-1591","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animation-explainer-videos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Create an Animated Explainer Video for Your Product? - Mango Animate<\/title>\n<meta name=\"description\" content=\"An animated explainer video helps marketers to elevate sales and generating more leads. Thus, it is crucial to choose animated explainer video software wisely to make a video that will perfectly explain your offerings.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mangoanimate.com\/blog\/pt\/wp-json\/wp\/v2\/posts\/1591\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create an Animated Explainer Video for Your Product? - Mango Animate\" \/>\n<meta property=\"og:description\" content=\"An animated explainer video helps marketers to elevate sales and generating more leads. Thus, it is crucial to choose animated explainer video software wisely to make a video that will perfectly explain your offerings.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mangoanimate.com\/blog\/pt\/como-criar-um-video-explicativo-animado-para-seu-produto\/1591\/\" \/>\n<meta property=\"og:site_name\" content=\"Mango Animate\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MangoAnimate\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-25T07:18:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-30T08:04:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Shaniya\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shaniya\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/\"},\"author\":{\"name\":\"Shaniya\",\"@id\":\"https:\/\/mangoanimate.com\/blog\/#\/schema\/person\/0f4ec6c9d166c17d8df5f8e85f2def03\"},\"headline\":\"How to Create an Animated Explainer Video for Your Product?\",\"datePublished\":\"2020-08-25T07:18:00+00:00\",\"dateModified\":\"2024-10-30T08:04:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/\"},\"wordCount\":968,\"publisher\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video.png\",\"articleSection\":[\"Animation Explainer Videos\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/\",\"url\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/\",\"name\":\"How to Create an Animated Explainer Video for Your Product? - Mango Animate\",\"isPartOf\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video.png\",\"datePublished\":\"2020-08-25T07:18:00+00:00\",\"dateModified\":\"2024-10-30T08:04:33+00:00\",\"description\":\"An animated explainer video helps marketers to elevate sales and generating more leads. 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Many people assume that this cannot be done without hiring an animated explainer video production company- they are totally wrong. In a lot of cases, anyone can create an alluring animated explainer video with just a little know-how and dedication.<br\/>Here is how the process works:\",\"step\":[{\"@type\":\"HowToStep\",\"url\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/#how-to-step-1598511249017\",\"name\":\"Write the Script\",\"itemListElement\":[{\"@type\":\"HowToDirection\",\"text\":\"Without any doubt, the script is an essential part of an animated explainer video. To make it more engaging, use the language that is understandable by your target market. A voice-over drives the story and perfectly explains the visuals to the viewers. The visuals play a crucial part, but their primary purpose is to support and illustrate what is being said in the video.<br\/>An effective script should answer the following questions:<br\/>\u00b7\u00a0 What are you trying to sell?<br\/>\u00b7\u00a0 Who is it for?<br\/>\u00b7\u00a0 What are the benefits of the product or service?<br\/>\u00b7\u00a0 What problems of the audience does it solve?<br\/>\u00b7\u00a0 How does it solve the problem?<br\/>\u00b7\u00a0 What is the prerequisite of getting started with your offer?<br\/>Most of the animated explainer videos are just 1-2 minutes in length. An engaging and well-written script will get the job done for you. Practice reading the script out loud to get an idea of how long the video will be. 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