{"id":13310,"date":"2023-05-24T06:36:26","date_gmt":"2023-05-24T06:36:26","guid":{"rendered":"https:\/\/mangoanimate.com\/blog\/?p=13310"},"modified":"2024-10-10T06:53:30","modified_gmt":"2024-10-10T06:53:30","slug":"the-ultimate-guide-to-creating-an-explainer-video-types-tips-tools","status":"publish","type":"post","link":"https:\/\/mangoanimate.com\/blog\/pl\/the-ultimate-guide-to-creating-an-explainer-video-types-tips-tools\/13310\/","title":{"rendered":"Kompletny przewodnik po tworzeniu film\u00f3w instrukta\u017cowych (typy, porady i narz\u0119dzia)"},"content":{"rendered":"<p>Filmy obja\u015bniaj\u0105ce sta\u0142y si\u0119 niezb\u0119dnym narz\u0119dziem dla firm, aby skutecznie przekazywa\u0107 swoje przes\u0142anie. Te zwi\u0119z\u0142e, wci\u0105gaj\u0105ce i o\u015bwiecaj\u0105ce filmy obja\u015bniaj\u0105 towar, udogodnienie lub poj\u0119cie. W tym przewodniku przyjrzymy si\u0119 r\u00f3\u017cnym typom film\u00f3w obja\u015bniaj\u0105cych, ich zaletom, kosztom, cenom, stylom i wskaz\u00f3wkom <a href=\"https:\/\/mangoanimate.com\/blog\/the-ultimate-guide-to-creating-an-explainer-video-types-tips-amp-tools\/\" target=\"_blank\" rel=\"noreferrer noopener\">tworzenie filmu wyja\u015bniaj\u0105cego<\/a>Przedstawimy r\u00f3wnie\u017c 3 najlepsze narz\u0119dzia do tworzenia film\u00f3w wyja\u015bniaj\u0105cych.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Explainer Video Benefits<\/h2>\n\n\n\n<p>Filmy obja\u015bniaj\u0105ce maj\u0105 wiele zalet dla firm. Mog\u0105 pom\u00f3c zwi\u0119kszy\u0107 \u015bwiadomo\u015b\u0107 marki, poprawi\u0107 ruch w witrynie, zwi\u0119kszy\u0107 wsp\u00f3\u0142czynniki konwersji i zwi\u0119kszy\u0107 zaanga\u017cowanie klient\u00f3w. Filmy obja\u015bniaj\u0105ce s\u0105 r\u00f3wnie\u017c doskona\u0142ym sposobem na uproszczenie z\u0142o\u017conych idei i uczynienie ich bardziej dost\u0119pnymi dla odbiorc\u00f3w.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Explainer Video Costs and Pricing<\/h2>\n\n\n\n<p>Koszt stworzenia filmu wyja\u015bniaj\u0105cego mo\u017ce si\u0119 r\u00f3\u017cni\u0107 w zale\u017cno\u015bci od rodzaju, stylu i d\u0142ugo\u015bci filmu. Animowane filmy wyja\u015bniaj\u0105ce s\u0105 zazwyczaj dro\u017csze ni\u017c filmy z udzia\u0142em aktor\u00f3w. Ceny film\u00f3w wyja\u015bniaj\u0105cych mog\u0105 waha\u0107 si\u0119 od kilkuset do tysi\u0119cy dolar\u00f3w. Jednak inwestycja jest tego warta, poniewa\u017c filmy wyja\u015bniaj\u0105ce mog\u0105 mie\u0107 znacz\u0105cy wp\u0142yw na sukces firmy.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Different Types of Explainer Videos<\/h2>\n\n\n\n<p>Istnieje kilka rodzaj\u00f3w film\u00f3w obja\u015bniaj\u0105cych, w tym:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Animowane filmy instrukta\u017cowe:<\/strong> Te filmy wykorzystuj\u0105 animacj\u0119, aby wyja\u015bni\u0107 produkt lub us\u0142ug\u0119. S\u0105 anga\u017cuj\u0105ce, zabawne i mog\u0105 upro\u015bci\u0107 z\u0142o\u017cone idee.<\/li>\n\n\n\n<li><strong>Autentyczne filmy demonstracyjne dotycz\u0105ce postaci: <\/strong>Te nagrania wykorzystuj\u0105 prawdziwe osoby, aby wyja\u015bni\u0107 towar lub udogodnienie. S\u0105 bardziej osobiste i mog\u0105 pom\u00f3c zbudowa\u0107 zaufanie u publiczno\u015bci.<\/li>\n\n\n\n<li><strong>Filmy demonstracyjne dotycz\u0105ce tablicy: <\/strong>Te nagrania wykorzystuj\u0105 tablic\u0119 i przyrz\u0105d do pisania, aby przedstawi\u0107 towar lub udogodnienie. S\u0105 proste, skuteczne i mog\u0105 by\u0107 op\u0142acalne.<\/li>\n\n\n\n<li><strong>Filmy wyja\u015bniaj\u0105ce screencast: <\/strong>Te filmy wykorzystuj\u0105 nagrywanie ekranu do wyja\u015bnienia produktu lub us\u0142ugi. S\u0105 idealne do demonstracji oprogramowania lub aplikacji.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-columns has-midnight-gradient-background has-background is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<br>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-white-color has-text-color\" id=\"h-start-creating-whiteboard-animation-videos-easily\" data-no-translation=\"\">Start Creating Whiteboard Animation Videos Easily<\/h2>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-white-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/mangoanimate.com\/download\/app?appId=2&amp;os=1&amp;bit=64&amp;utm_source=blog&amp;utm_medium=post&amp;utm_campaign=cta\"><strong>Pobierz dla systemu Windows<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<br>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Explainer Video Style<\/h2>\n\n\n\n<p>Styl filmu wyja\u015bniaj\u0105cego mo\u017ce si\u0119 r\u00f3\u017cni\u0107 w zale\u017cno\u015bci od rodzaju filmu i grupy docelowej. Styl mo\u017ce by\u0107 humorystyczny, powa\u017cny lub informacyjny. Wa\u017cne jest, aby wybra\u0107 styl, kt\u00f3ry rezonuje z grup\u0105 docelow\u0105 i jest zgodny z przekazem marki.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Explainer Video Tips<\/h2>\n\n\n\n<p>Oto kilka wskaz\u00f3wek, jak stworzy\u0107 skuteczny film wyja\u015bniaj\u0105cy:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Kr\u00f3tko i zwi\u0119\u017ale:<\/strong> Idealna d\u0142ugo\u015b\u0107 filmu wyja\u015bniaj\u0105cego wynosi od 60 do 90 sekund.<\/li>\n\n\n\n<li><strong>Skup si\u0119 na problemie:<\/strong> Podkre\u015bl problem, kt\u00f3ry rozwi\u0105zuje produkt lub us\u0142uga.<\/li>\n\n\n\n<li><strong>U\u017cyj jasnego i zwi\u0119z\u0142ego scenariusza:<\/strong> Scenariusz powinien by\u0107 \u0142atwy do zrozumienia i skutecznie przekazywa\u0107 wiadomo\u015b\u0107.<\/li>\n\n\n\n<li><strong>U\u017cyj wizualizacji:<\/strong> Materia\u0142y wizualne mog\u0105 pom\u00f3c w uproszczeniu z\u0142o\u017conych idei i sprawi\u0107, \u017ce film b\u0119dzie bardziej anga\u017cuj\u0105cy.<\/li>\n\n\n\n<li><strong>Dodaj wezwanie do dzia\u0142ania:<\/strong> Film powinien ko\u0144czy\u0107 si\u0119 wezwaniem do dzia\u0142ania, zach\u0119caj\u0105cym odbiorc\u00f3w do podj\u0119cia dzia\u0142ania.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Tools to Create Explainer Videos<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" data-no-translation=\"\">1. Mango WM &#8211; Best <a href=\"https:\/\/mangoanimate.com\/products\/wm\" target=\"_blank\" rel=\"noreferrer noopener\">Explainer Video Maker<\/a><\/h3>\n\n\n\n<p>Mango WM to doskona\u0142e narz\u0119dzie do tworzenia film\u00f3w wyja\u015bniaj\u0105cych. Jest to oparta na chmurze platforma, kt\u00f3ra pozwala u\u017cytkownikom szybko i \u0142atwo tworzy\u0107 filmy o jako\u015bci profesjonalnej. Mango WM oferuje szeroki zakres szablon\u00f3w, animacji i efekt\u00f3w, kt\u00f3re mog\u0105 pom\u00f3c w tworzeniu anga\u017cuj\u0105cych film\u00f3w wyja\u015bniaj\u0105cych. Platforma jest przyjazna dla u\u017cytkownika i nie wymaga \u017cadnych umiej\u0119tno\u015bci technicznych. G\u0142\u00f3wne cechy:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Przyjazny u\u017cytkownikowi: <\/strong>Mango WM to pot\u0119\u017cne narz\u0119dzie, kt\u00f3re pozwala tworzy\u0107 wysokiej jako\u015bci filmy obja\u015bniaj\u0105ce za pomoc\u0105 zaledwie kilku klikni\u0119\u0107. Dzi\u0119ki przyjaznemu dla u\u017cytkownika interfejsowi i intuicyjnemu projektowi nawet osoby bez wcze\u015bniejszego do\u015bwiadczenia w edycji wideo mog\u0105 tworzy\u0107 filmy wygl\u0105daj\u0105ce profesjonalnie. Oprogramowanie oferuje szeroki zakres funkcji, kt\u00f3re czyni\u0105 je najlepszym wyborem dla firm ka\u017cdej wielko\u015bci.<\/li>\n\n\n\n<li><strong>R\u00f3\u017cne szablony:<\/strong> Jedn\u0105 z najbardziej godnych uwagi cech Mango WM jest jego obszerna biblioteka szablon\u00f3w. Oprogramowanie oferuje szeroki zakres szablon\u00f3w, kt\u00f3rych mo\u017cesz u\u017cy\u0107 do tworzenia film\u00f3w w r\u00f3\u017cnych celach. Niezale\u017cnie od tego, czy chcesz stworzy\u0107 demo produktu, samouczek czy film promocyjny, Mango WM ma szablon, kt\u00f3ry odpowiada Twoim potrzebom.<\/li>\n\n\n\n<li><strong>Dostosowywanie:<\/strong> Mango WM oferuje r\u00f3wnie\u017c szereg opcji dostosowywania, kt\u00f3re pozwalaj\u0105 tworzy\u0107 filmy dostosowane do Twoich konkretnych potrzeb. Mo\u017cesz dodawa\u0107 narracj\u0119, muzyk\u0119 w tle i efekty d\u017awi\u0119kowe do swoich film\u00f3w, aby uczyni\u0107 je bardziej anga\u017cuj\u0105cymi. Mo\u017cesz r\u00f3wnie\u017c dodawa\u0107 animacje i efekty specjalne, aby Twoje filmy by\u0142y bardziej atrakcyjne wizualnie.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading ignore\" data-no-translation=\"\">Pricing Options of Mango WM<\/h2>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Bezp\u0142atny<\/strong><\/td><td><strong>Profesjonalny<\/strong><strong>$39 dla do\u017cywotniego dost\u0119pu&nbsp;<\/strong><\/td><td><strong>Przedsi\u0119biorstwo&nbsp;<\/strong><strong>$199 z do\u017cywotnim dost\u0119pem<\/strong><\/td><\/tr><tr><td>Znak wodny Mango Animate<\/td><td>Brak znaku wodnego<\/td><td>Brak znaku wodnego<\/td><\/tr><tr><td>Jako\u015b\u0107 wideo 576P<\/td><td>Jako\u015b\u0107 wideo 720P<\/td><td>Jako\u015b\u0107 wideo 1080P \/ 2K \/ 4K<\/td><\/tr><tr><td>Ograniczone animacje r\u0105k<\/td><td>40+ animacji d\u0142oni<\/td><td>80+ animacji d\u0142oni<\/td><\/tr><tr><td>Tylko darmowe szablony<\/td><td>Darmowe i profesjonalne szablony<\/td><td>Nieograniczone szablony<\/td><\/tr><tr><td>10+ dynamicznych postaci<\/td><td>Ponad 30 dynamicznych postaci<\/td><td>Ponad 50 dynamicznych postaci&nbsp;<\/td><\/tr><tr><td>2 t\u0142a na projekt<\/td><td>10 te\u0142 na projekt<\/td><td>Nieograniczone t\u0142a na projekt&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column dash-block-wm is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<br>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-make-your-own-doodle-videos\" data-no-translation=\"\">Make Your Own Doodle Videos<\/h2>\n\n\n\n<br>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-midnight-gradient-background has-text-color has-background wp-element-button\" href=\"https:\/\/mangoanimate.com\/download\/app?appId=2&amp;os=1&amp;bit=64&amp;utm_source=blog&amp;utm_medium=post&amp;utm_campaign=cta\">Spr\u00f3buj teraz<\/a><\/div>\n<\/div>\n\n\n\n<br>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" data-no-translation=\"\">2. <a href=\"https:\/\/wideo.co\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Wideo<\/a> <\/h3>\n\n\n\n<p>Wideo to oparta na sieci platforma, kt\u00f3ra umo\u017cliwia u\u017cytkownikom tworzenie animowanych film\u00f3w obja\u015bniaj\u0105cych. Oferuje interfejs typu \u201eprzeci\u0105gnij i upu\u015b\u0107\u201d oraz szeroki wyb\u00f3r szablon\u00f3w, postaci i animacji.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"450\" src=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/The-Ultimate-Guide-to-Creating-an-Explainer-Video-tool2-Wideo.webp\" alt=\"cennik film\u00f3w obja\u015bniaj\u0105cych, cennik animowanych film\u00f3w obja\u015bniaj\u0105cych, rodzaje film\u00f3w obja\u015bniaj\u0105cych\" class=\"wp-image-13315\" srcset=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/The-Ultimate-Guide-to-Creating-an-Explainer-Video-tool2-Wideo.webp 900w, https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/The-Ultimate-Guide-to-Creating-an-Explainer-Video-tool2-Wideo-300x150.webp 300w, https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/The-Ultimate-Guide-to-Creating-an-Explainer-Video-tool2-Wideo-768x384.webp 768w, https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/The-Ultimate-Guide-to-Creating-an-Explainer-Video-tool2-Wideo-18x9.webp 18w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" data-no-translation=\"\">3. <a href=\"https:\/\/biteable.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Biteable<\/a><\/h3>\n\n\n\n<p>Biteable to oparta na sieci platforma, kt\u00f3ra umo\u017cliwia u\u017cytkownikom tworzenie animowanych film\u00f3w obja\u015bniaj\u0105cych. Oferuje szeroki zakres szablon\u00f3w, postaci i animacji, kt\u00f3re mog\u0105 pom\u00f3c w tworzeniu anga\u017cuj\u0105cych film\u00f3w. Oferuje r\u00f3wnie\u017c bibliotek\u0119 materia\u0142\u00f3w filmowych i muzyki, kt\u00f3re mo\u017cna wykorzysta\u0107 w filmach.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"450\" src=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/The-Ultimate-Guide-to-Creating-an-Explainer-Video-tool3-Biteable-.webp\" alt=\"r\u00f3\u017cne rodzaje film\u00f3w wyja\u015bniaj\u0105cych, styl filmu wyja\u015bniaj\u0105cego, wskaz\u00f3wki dotycz\u0105ce filmu wyja\u015bniaj\u0105cego\" class=\"wp-image-13316\" srcset=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/The-Ultimate-Guide-to-Creating-an-Explainer-Video-tool3-Biteable-.webp 900w, https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/The-Ultimate-Guide-to-Creating-an-Explainer-Video-tool3-Biteable--300x150.webp 300w, https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/The-Ultimate-Guide-to-Creating-an-Explainer-Video-tool3-Biteable--768x384.webp 768w, https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/The-Ultimate-Guide-to-Creating-an-Explainer-Video-tool3-Biteable--18x9.webp 18w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading ignore\" data-no-translation=\"\">Conclusion<\/h2>\n\n\n\n<p>Podsumowuj\u0105c, filmy wyja\u015bniaj\u0105ce s\u0105 skutecznym sposobem na przekazanie wiadomo\u015bci i zaanga\u017cowanie odbiorc\u00f3w. Mog\u0105 mie\u0107 znacz\u0105cy wp\u0142yw na sukces firmy. Post\u0119puj\u0105c zgodnie ze wskaz\u00f3wkami i u\u017cywaj\u0105c Mango WM jako narz\u0119dzia, firmy mog\u0105 tworzy\u0107 wysokiej jako\u015bci filmy wyja\u015bniaj\u0105ce, kt\u00f3re znajd\u0105 odd\u017awi\u0119k u odbiorc\u00f3w i osi\u0105gn\u0105 swoje cele.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Badass Whiteboard Animation CV, aby zaimponowa\u0107 pracodawcom | Mango WM\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/dcGaBhN84As?list=PLV5S-ONjz7eSpZN5-Ss6aG55oWVkDQDIb\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\"><em>Animowany film instrukta\u017cowy wykonany za pomoc\u0105 Mango WM<\/em><\/figcaption><\/figure>","protected":false},"excerpt":{"rendered":"<p>Filmy wyja\u015bniaj\u0105ce sta\u0142y si\u0119 niezb\u0119dnym narz\u0119dziem dla firm, kt\u00f3re chc\u0105 skutecznie komunikowa\u0107 sw\u00f3j przekaz. Te zwi\u0119z\u0142e, wci\u0105gaj\u0105ce i pouczaj\u0105ce filmy obja\u015bniaj\u0105 produkt, udogodnienie lub poj\u0119cie. W tym przewodniku om\u00f3wimy r\u00f3\u017cne rodzaje film\u00f3w wyja\u015bniaj\u0105cych, ich zalety, koszty, ceny, style oraz wskaz\u00f3wki dotycz\u0105ce tworzenia film\u00f3w wyja\u015bniaj\u0105cych. Przedstawimy r\u00f3wnie\u017c 3 [\u2026]<\/p>","protected":false},"author":16,"featured_media":13314,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[105,69,167],"tags":[],"class_list":["post-13310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animated-explainer-video-maker","category-animation-explainer-videos","category-explainer-video-software"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Ultimate Guide to Creating an Explainer Video (Types, Tips &amp; Tools) - Mango Animate<\/title>\n<meta name=\"description\" content=\"Learn more about types, tips, and top tools to create explainer videos on your own. 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