{"id":13132,"date":"2023-05-23T06:28:43","date_gmt":"2023-05-23T06:28:43","guid":{"rendered":"https:\/\/mangoanimate.com\/blog\/?p=13132"},"modified":"2024-10-10T06:53:31","modified_gmt":"2024-10-10T06:53:31","slug":"animated-explainer-videos-benefits-pricing-and-costs","status":"publish","type":"post","link":"https:\/\/mangoanimate.com\/blog\/fr\/animated-explainer-videos-benefits-pricing-and-costs\/13132\/","title":{"rendered":"Tout ce que vous devez savoir sur les vid\u00e9os explicatives (avantages, prix et co\u00fbts)"},"content":{"rendered":"<p>Les vid\u00e9os explicatives sont un outil puissant pour les entreprises qui leur permet de communiquer leur message \u00e0 leur public cible. Ce sont des vid\u00e9os courtes, engageantes et informatives qui expliquent un produit, un service ou un concept de mani\u00e8re simple et facile \u00e0 comprendre. Dans cet article, nous aborderons les <a href=\"https:\/\/mangoanimate.com\/blog\/animated-explainer-videos-benefits-pricing-and-costs\/\" target=\"_blank\" rel=\"noreferrer noopener\">avantages de la vid\u00e9o explicative<\/a>, les diff\u00e9rents types de vid\u00e9os explicatives, les prix et les co\u00fbts des vid\u00e9os explicatives, et quelques conseils sur la fa\u00e7on de cr\u00e9er une vid\u00e9o explicative efficace. Et tout d&#039;abord, nous allons jeter un \u0153il \u00e0 un puissant cr\u00e9ateur de vid\u00e9os d&#039;animation explicatives appel\u00e9 Mango WM.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Mango WM &#8211; <a href=\"https:\/\/mangoanimate.com\/products\/wm\" target=\"_blank\" rel=\"noreferrer noopener\">Whiteboard Explainer Video Maker<\/a><\/h2>\n\n\n\n<p>Mango WM est un cr\u00e9ateur de vid\u00e9os explicatives sur tableau blanc tr\u00e8s bien not\u00e9 qui offre une gamme de fonctionnalit\u00e9s pour aider les entreprises \u00e0 cr\u00e9er des vid\u00e9os engageantes et informatives. Avec son interface conviviale et ses outils puissants, Mango WM est devenu un choix incontournable pour les entreprises qui cherchent \u00e0 cr\u00e9er des vid\u00e9os explicatives de haute qualit\u00e9. Principales caract\u00e9ristiques :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Mod\u00e8les personnalisables\u00a0:<\/strong> Il propose une gamme de mod\u00e8les personnalisables que les entreprises peuvent utiliser pour cr\u00e9er leurs vid\u00e9os explicatives. Ces mod\u00e8les sont con\u00e7us pour \u00eatre faciles \u00e0 utiliser et peuvent \u00eatre personnalis\u00e9s pour correspondre \u00e0 l&#039;image de marque et au message de l&#039;entreprise.<\/li>\n\n\n\n<li><strong>Voix off professionnelles : <\/strong>Le logiciel de vid\u00e9o d&#039;animation propose des voix off professionnelles qui peuvent \u00eatre ajout\u00e9es aux vid\u00e9os explicatives. Ces voix off sont enregistr\u00e9es par des com\u00e9diens exp\u00e9riment\u00e9s et peuvent contribuer \u00e0 ajouter une touche professionnelle \u00e0 la vid\u00e9o.<\/li>\n\n\n\n<li><strong>Personnages anim\u00e9s\u00a0:<\/strong> Mango WM propose une gamme de personnages anim\u00e9s qui peuvent \u00eatre ajout\u00e9s aux vid\u00e9os explicatives. Ces personnages sont con\u00e7us pour \u00eatre attrayants et peuvent contribuer \u00e0 donner vie \u00e0 la vid\u00e9o.<\/li>\n\n\n\n<li><strong>Partage facile\u00a0: <\/strong>Ce cr\u00e9ateur de vid\u00e9os explicatives anim\u00e9es facilite le partage de vid\u00e9os explicatives sur les r\u00e9seaux sociaux et d&#039;autres plateformes. Cela peut aider les entreprises \u00e0 atteindre un public plus large et \u00e0 accro\u00eetre l&#039;engagement envers leur contenu.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column dash-block-wm is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<br>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-make-your-own-doodle-videos\" data-no-translation=\"\">Make Your Own Doodle Videos<\/h2>\n\n\n\n<br>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-midnight-gradient-background has-text-color has-background wp-element-button\" href=\"https:\/\/mangoanimate.com\/download\/app?appId=2&amp;os=1&amp;bit=64&amp;utm_source=blog&amp;utm_medium=post&amp;utm_campaign=cta\">Essayez-le maintenant<\/a><\/div>\n<\/div>\n\n\n\n<br>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading ignore\" data-no-translation=\"\">Pricing Options of Mango WM<\/h2>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Lib\u00e9rer<\/strong><\/td><td><strong>Professionnelle<\/strong><strong>$39 pour un acc\u00e8s \u00e0 vie&nbsp;<\/strong><\/td><td><strong>Entreprise&nbsp;<\/strong><strong>$199 pour un acc\u00e8s \u00e0 vie<\/strong><\/td><\/tr><tr><td>Filigrane anim\u00e9 de mangue<\/td><td>Pas de filigrane<\/td><td>Pas de filigrane<\/td><\/tr><tr><td>Qualit\u00e9 vid\u00e9o 576P<\/td><td>Qualit\u00e9 vid\u00e9o 720P<\/td><td>Qualit\u00e9 vid\u00e9o 1080P \/ 2K \/ 4K<\/td><\/tr><tr><td>Animations de main limit\u00e9es<\/td><td>40 + animations de mains<\/td><td>80 + animations de mains<\/td><\/tr><tr><td>Mod\u00e8les gratuits uniquement<\/td><td>Mod\u00e8les gratuits et Pro<\/td><td>Mod\u00e8les illimit\u00e9s<\/td><\/tr><tr><td>10 + personnages dynamiques<\/td><td>30 + personnages dynamiques<\/td><td>50 + personnages dynamiques&nbsp;<\/td><\/tr><tr><td>2 arri\u00e8re-plans par projet<\/td><td>10 arri\u00e8re-plans par projet<\/td><td>Arri\u00e8re-plans illimit\u00e9s par projet&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Explainer Video Benefits<\/h2>\n\n\n\n<p>Les vid\u00e9os explicatives pr\u00e9sentent plusieurs avantages pour les entreprises, notamment :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Taux de conversion accrus\u00a0:<\/strong> Les vid\u00e9os explicatives peuvent augmenter les taux de conversion jusqu&#039;\u00e0 80%. Elles permettent d&#039;expliquer les avantages d&#039;un produit ou d&#039;un service de mani\u00e8re claire et concise, ce qui peut aider \u00e0 persuader les clients potentiels d&#039;effectuer un achat.<\/li>\n\n\n\n<li><strong>Am\u00e9lioration du r\u00e9f\u00e9rencement :<\/strong> Les vid\u00e9os sont plus susceptibles d&#039;appara\u00eetre sur la premi\u00e8re page des r\u00e9sultats des moteurs de recherche que les contenus textuels. Cela signifie qu&#039;avoir une vid\u00e9o explicative sur votre site Web peut am\u00e9liorer votre classement dans les moteurs de recherche et g\u00e9n\u00e9rer davantage de trafic vers votre site.<\/li>\n\n\n\n<li><strong>Engagement accru :<\/strong> Les vid\u00e9os sont plus attrayantes que le contenu textuel. Elles peuvent aider \u00e0 retenir les visiteurs sur votre site plus longtemps, ce qui peut augmenter leurs chances d&#039;effectuer un achat.<\/li>\n\n\n\n<li><strong>Am\u00e9lioration de la notori\u00e9t\u00e9 de la marque :<\/strong> Les vid\u00e9os explicatives peuvent contribuer \u00e0 accro\u00eetre la notori\u00e9t\u00e9 de votre marque en pr\u00e9sentant vos produits ou services de mani\u00e8re visuellement attrayante. Elles peuvent \u00e9galement contribuer \u00e0 \u00e9tablir votre marque comme une autorit\u00e9 dans votre secteur.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Different Types of Explainer Videos<\/h2>\n\n\n\n<p>Il existe plusieurs types diff\u00e9rents de vid\u00e9os explicatives, notamment\u00a0:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Vid\u00e9os explicatives anim\u00e9es\u00a0:<\/strong> Il s&#039;agit du type de vid\u00e9o explicative le plus populaire. Elles utilisent l&#039;animation pour expliquer un produit ou un service de mani\u00e8re amusante et engageante.<\/li>\n\n\n\n<li><strong>Vid\u00e9os explicatives en direct\u00a0: <\/strong>Ces vid\u00e9os utilisent de vraies personnes pour expliquer un produit ou un service. Elles sont souvent utilis\u00e9es pour des sujets plus s\u00e9rieux ou plus complexes.<\/li>\n\n\n\n<li><strong>Vid\u00e9os explicatives sur tableau blanc\u00a0: <\/strong>Ces vid\u00e9os utilisent un tableau blanc et un marqueur pour expliquer un produit ou un service. Elles sont souvent utilis\u00e9es \u00e0 des fins \u00e9ducatives ou p\u00e9dagogiques.<\/li>\n\n\n\n<li><strong>Vid\u00e9os explicatives de Screencast\u00a0:<\/strong> Ces vid\u00e9os utilisent un logiciel d&#039;enregistrement d&#039;\u00e9cran pour expliquer un produit ou un service. Elles sont souvent utilis\u00e9es pour des tutoriels ou des d\u00e9monstrations de logiciels.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-columns has-midnight-gradient-background has-background is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<br>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-white-color has-text-color\" id=\"h-start-creating-whiteboard-animation-videos-easily\" data-no-translation=\"\">Start Creating Whiteboard Animation Videos Easily<\/h2>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-white-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/mangoanimate.com\/download\/app?appId=2&amp;os=1&amp;bit=64&amp;utm_source=blog&amp;utm_medium=post&amp;utm_campaign=cta\"><strong>T\u00e9l\u00e9charger pour Windows<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<br>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Explainer Video Pricing and Costs<\/h2>\n\n\n\n<p>Le co\u00fbt d&#039;une vid\u00e9o explicative peut varier en fonction de plusieurs facteurs, notamment la longueur de la vid\u00e9o, le type de vid\u00e9o et la complexit\u00e9 de l&#039;animation. En moyenne, une vid\u00e9o explicative anim\u00e9e de 60 secondes peut co\u00fbter entre 5 000 et 20 000 THB. Diff\u00e9rents \u00e9l\u00e9ments peuvent influencer le prix d&#039;une vid\u00e9o explicative, tels que :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Dur\u00e9e de la vid\u00e9o :<\/strong> Plus la vid\u00e9o est longue, plus le co\u00fbt sera \u00e9lev\u00e9.<\/li>\n\n\n\n<li><strong>Type de vid\u00e9o :<\/strong> Les vid\u00e9os explicatives anim\u00e9es sont g\u00e9n\u00e9ralement plus ch\u00e8res que les vid\u00e9os en direct ou sur tableau blanc.<\/li>\n\n\n\n<li><strong>La complexit\u00e9 de l&#039;animation :<\/strong> Plus l&#039;animation est complexe, plus la vid\u00e9o sera ch\u00e8re.<\/li>\n\n\n\n<li><strong>Qualit\u00e9 de la vid\u00e9o :<\/strong> Les vid\u00e9os de meilleure qualit\u00e9 co\u00fbteront g\u00e9n\u00e9ralement plus cher que les vid\u00e9os de moindre qualit\u00e9.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Explainer Video Tips<\/h2>\n\n\n\n<p>Voici quelques conseils pour cr\u00e9er une vid\u00e9o explicative efficace\u00a0:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Soyez bref\u00a0: <\/strong>La dur\u00e9e id\u00e9ale pour une vid\u00e9o explicative est comprise entre 60 et 90 secondes.<\/li>\n\n\n\n<li><strong>Concentrez-vous sur les avantages : <\/strong>Concentrez-vous sur les avantages de votre produit ou service, plut\u00f4t que sur ses fonctionnalit\u00e9s.<\/li>\n\n\n\n<li><strong>Utilisez un script clair et concis\u00a0:<\/strong> Utilisez un langage simple et \u00e9vitez le jargon technique.<\/li>\n\n\n\n<li><strong>Utilisez des visuels attrayants\u00a0:<\/strong> Utilisez des visuels attrayants et qui aident \u00e0 expliquer votre produit ou service.<\/li>\n\n\n\n<li><strong>Inclure un appel \u00e0 l\u2019action\u00a0:<\/strong> Incluez un appel \u00e0 l\u2019action \u00e0 la fin de la vid\u00e9o pour encourager les spectateurs \u00e0 agir.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading ignore\" data-no-translation=\"\">Conclusion<\/h2>\n\n\n\n<p>Les vid\u00e9os explicatives sont un outil puissant pour les entreprises qui souhaitent communiquer leur message \u00e0 leur public cible. Elles pr\u00e9sentent plusieurs avantages, notamment des taux de conversion accrus, un r\u00e9f\u00e9rencement am\u00e9lior\u00e9, un engagement accru et une meilleure notori\u00e9t\u00e9 de la marque. Il existe plusieurs types de vid\u00e9os explicatives, notamment les vid\u00e9os anim\u00e9es, en direct, sur tableau blanc et les vid\u00e9os de capture d&#039;\u00e9cran. Le co\u00fbt d&#039;une vid\u00e9o explicative peut varier en fonction de plusieurs facteurs, notamment la dur\u00e9e de la vid\u00e9o, le type de vid\u00e9o et la complexit\u00e9 de l&#039;animation. Pour cr\u00e9er une vid\u00e9o explicative efficace, gardez-la courte, concentrez-vous sur les avantages, utilisez un script clair et concis, utilisez des visuels attrayants et incluez un appel \u00e0 l&#039;action.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Expliquez tout avec une animation facile sur tableau blanc | Cr\u00e9ateur d&#039;animations sur tableau blanc Mango Animate\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/iPZ3Y5gEFq0?list=PLV5S-ONjz7eSpZN5-Ss6aG55oWVkDQDIb\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\"><em>Vid\u00e9o explicative anim\u00e9e r\u00e9alis\u00e9e avec Mango WM<\/em><\/figcaption><\/figure>","protected":false},"excerpt":{"rendered":"<p>Les vid\u00e9os explicatives sont un outil puissant pour les entreprises qui souhaitent communiquer leur message \u00e0 leur public cible. Courtes, engageantes et informatives, elles expliquent un produit, un service ou un concept de mani\u00e8re simple et accessible. Dans cet article, nous aborderons les avantages des vid\u00e9os explicatives, les diff\u00e9rents types de vid\u00e9os explicatives, leur tarification [\u2026]<\/p>","protected":false},"author":16,"featured_media":13161,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[105,69,167],"tags":[],"class_list":["post-13132","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animated-explainer-video-maker","category-animation-explainer-videos","category-explainer-video-software"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Everything You Need to Know About Explainer Videos (Benefits, Pricing and Costs) - Mango Animate<\/title>\n<meta name=\"description\" content=\"You can learn about not only explainer video benefits but also explainer video costs and explainer video pricing in 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