{"id":1591,"date":"2020-08-25T07:18:00","date_gmt":"2020-08-25T07:18:00","guid":{"rendered":"https:\/\/mangoanimate.com\/blog\/?p=1591"},"modified":"2024-10-30T08:04:33","modified_gmt":"2024-10-30T08:04:33","slug":"how-to-create-an-animated-explainer-video-for-your-product","status":"publish","type":"post","link":"https:\/\/mangoanimate.com\/blog\/es\/como-crear-un-video-explicativo-animado-para-su-producto\/1591\/","title":{"rendered":"\u00bfC\u00f3mo crear un video explicativo animado para su producto?"},"content":{"rendered":"<p>Puede golpear su teclado durante d\u00edas, tratando de crear una copia perfecta para explicar de manera sucinta el producto o los servicios que ofrece y terminar cerrando solo algunos tratos. Uno de los pasos m\u00e1s cruciales para vender las ofertas de una empresa es asegurarse de que el consumidor sepa qu\u00e9 beneficios traer\u00e1 a su vida. A veces, todo lo que necesita es un cautivador video explicativo animado.<\/p>\n\n\n\n<p>Un video explicativo animado ayuda a los especialistas en marketing a aumentar el tiempo que los usuarios pasan en el sitio web, atrayendo a m\u00e1s usuarios, elevando las ventas y generando m\u00e1s clientes potenciales. Todo esto se debe a que un video explicativo animado que se coloca en el centro de la p\u00e1gina de inicio del sitio web ayuda a los visitantes a comprender mejor el producto o servicio que ofrece.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video controls src=\"\/\/school2.mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/Animated-Explainer-Video-Software-Mango-Animation-Maker.mp4\"><\/video><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" data-no-translation=\"\"><strong>Animated Explainer Video Production: A 7-step Process<\/strong><\/h4>\n\n\n\n<div class=\"schema-how-to wp-block-yoast-how-to-block\"><p class=\"schema-how-to-description\">Crear informaci\u00f3n y videos instructivos explicativos animados puede parecer una tarea desalentadora. Muchas personas asumen que esto no se puede hacer sin contratar a una empresa de producci\u00f3n de videos explicativos animados; est\u00e1n totalmente equivocados. En muchos casos, cualquiera puede crear un atractivo video explicativo animado con solo un poco de conocimiento y dedicaci\u00f3n.<br\/>As\u00ed es como funciona el proceso:<\/p> <ol class=\"schema-how-to-steps\"><li class=\"schema-how-to-step\" id=\"how-to-step-1598511249017\"><strong class=\"schema-how-to-step-name\"><strong>escribir el gui\u00f3n<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Sin duda, el gui\u00f3n es una parte fundamental de un v\u00eddeo explicativo animado. Para hacerlo m\u00e1s atractivo, utilice un lenguaje que sea comprensible para su mercado objetivo. Una voz en off conduce la historia y explica perfectamente las im\u00e1genes a los espectadores. Las im\u00e1genes juegan un papel crucial, pero su prop\u00f3sito principal es apoyar e ilustrar lo que se dice en el video.<br\/>Un gui\u00f3n eficaz debe responder a las siguientes preguntas:<br\/>\u00b7 \u00bfQu\u00e9 est\u00e1s tratando de vender?<br\/>\u00b7 \u00bfPara qui\u00e9n?<br\/>\u00b7 \u00bfCu\u00e1les son los beneficios del producto o servicio?<br\/>\u00b7 \u00bfQu\u00e9 problemas de la audiencia resuelve?<br\/>\u00b7 \u00bfC\u00f3mo resuelve el problema?<br\/>\u00b7 \u00bfCu\u00e1l es el requisito previo para comenzar con su oferta?<br\/>La mayor\u00eda de los videos explicativos animados duran solo 1 o 2 minutos. Un gui\u00f3n atractivo y bien escrito har\u00e1 el trabajo por ti. Practique leyendo el gui\u00f3n en voz alta para tener una idea de cu\u00e1nto durar\u00e1 el video. Revisa, edita y hazlo conciso para llegar a la idea principal lo m\u00e1s r\u00e1pido posible.<br\/><br\/><img decoding=\"async\" alt=\"C\u00f3mo crear un video explicativo animado paso 1\" src=\"\/\/school2.mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video-step-1.png\"\/><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1598511298181\"><strong class=\"schema-how-to-step-name\"><strong>Grabe y edite la ilustraci\u00f3n de audio de video<\/strong><\/strong> <p class=\"schema-how-to-step-text\">En primer lugar, debe elegir la voz para el video, y la verdad es que cualquier voz puede funcionar si es clara y comprensible. Desea que la persona que lea muestre la actitud correcta para su producto y servicio. Una vez elegido el locutor, utilice un espacio tranquilo y un micr\u00f3fono de alta calidad para grabar el gui\u00f3n. Si desea liberarse de todas estas molestias, simplemente puede contratar a un locutor independiente para el proyecto o optar por Mango Animation, que le permite grabar la voz en off con bastante facilidad.<br\/>Si encuentra que algo no est\u00e1 claro o la persona se tropieza con una l\u00ednea, simplemente reinicie con esa oraci\u00f3n y vuelva a grabarla. Puede editar el audio para eliminar errores, pausas innecesarias, respiraciones entre l\u00edneas y ruido de fondo para que sea perfecto. Si opt\u00f3 por ir con trabajadores independientes, ellos le proporcionar\u00e1n una copia lista para usar y no tendr\u00e1 que preocuparse por nada.<\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1598511318685\"><strong class=\"schema-how-to-step-name\"><strong>Decidir sobre gr\u00e1ficos, video y otros elementos<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Diferentes software de video explicativo animado ofrecen diferentes tipos de gr\u00e1ficos. Por lo tanto, debe decidir qu\u00e9 desea crear y elegir el software en consecuencia. Este paso puede ser intimidante y es posible que sienta que no puede hacerlo sin contratar talento externo. Sin embargo, esto no es necesario en muchos casos.<br\/>No importa qu\u00e9 creador de videos explicativos animados est\u00e9 usando, no necesita usar im\u00e1genes demasiado complejas. Se deben elegir im\u00e1genes simples y claras que expliquen perfectamente el mensaje de una manera f\u00e1cil de entender para captar la atenci\u00f3n de los espectadores.<br\/><br\/><img decoding=\"async\" alt=\"C\u00f3mo crear un video explicativo animado paso 3\" src=\"\/\/school2.mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video-step-3.jpg\"\/><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1598511334850\"><strong class=\"schema-how-to-step-name\"><strong>Editar y organizar medios<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Una vez que se decidi\u00f3 por el creador de videos explicativos animados y reuni\u00f3 las materias primas, es hora de forjar una obra maestra. Simplemente comience el proyecto en el software de video explicativo animado de su elecci\u00f3n y use tutoriales para aprender las formas de usar animaciones, comportamientos y otras caracter\u00edsticas en el proyecto. Los siguientes son los estilos com\u00fanmente conocidos de los videos, y puede encontrar numerosas plantillas de videos explicativos animados en el software:<br\/>\u00b7 Transiciones y Anotaci\u00f3n<br\/>\u00b7 Animaciones y Efectos<br\/>\u00b7 Animaciones en profundidad<\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1598511350370\"><strong class=\"schema-how-to-step-name\"><strong>Agregar m\u00fasica<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Una vez que haya decidido la plantilla y los gr\u00e1ficos de video explicativo animado, agregue m\u00fasica para que sea m\u00e1s emocionante y atractivo. Es fundamental elegir el tono correcto para transmitir emociones y agregar una explosi\u00f3n de energ\u00eda a la narraci\u00f3n.<br\/><br\/><img decoding=\"async\" alt=\"C\u00f3mo crear un video explicativo animado paso 6\" src=\"\/\/school2.mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video-step-6.jpg\"\/><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1598511368802\"><strong class=\"schema-how-to-step-name\"><strong>Publicar, compartir y realizar un seguimiento del rendimiento<\/strong><\/strong> <p class=\"schema-how-to-step-text\">Cuando el video est\u00e1 completo, es hora de compartirlo a trav\u00e9s de diferentes canales para sacarle el m\u00e1ximo partido. Debe pensar en la flexibilidad y el seguimiento del rendimiento antes de elegir cualquier plataforma. Es muy importante hacer un seguimiento del efecto del video explicativo animado porque se puede encontrar el problema y el contenido del video animado se puede mejorar a tiempo para atraer a m\u00e1s clientes objetivo.<\/p> <\/li><\/ol><\/div>\n\n\n\n<p>\n<br>\n<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" data-no-translation=\"\"><strong>Wrapping Up<\/strong><\/h3>\n\n\n\n<p>No se puede negar la importancia del video explicativo animado para comercializar su producto o servicio. Por lo tanto, es crucial elegir sabiamente la plataforma y los recursos para hacer un video que explique perfectamente sus ofertas. Si desea utilizar un creador de videos explicativos animados simple y f\u00e1cil de usar, entonces <a href=\"https:\/\/mangoanimate.com\/products\/am\">Creador de animaciones de mango<\/a> ser\u00eda la mejor opci\u00f3n. Junto con las populares plantillas de videos explicativos animados, obtendr\u00e1 miles de activos gratuitos para agregar en el video. Es f\u00e1cil agregar y editar una pista en Mango Animation Maker. Puede publicar el video en l\u00ednea, sin conexi\u00f3n o gif a trav\u00e9s de Mango Animation Maker, ya que ofrece una opci\u00f3n de distribuci\u00f3n de video flexible.<\/p>\n\n\n\n<div class=\"wp-block-group has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-db9edeb8 wp-block-group-is-layout-constrained\" style=\"background:linear-gradient(135deg,rgb(255,193,0) 0%,rgb(247,151,30) 100%)\">\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-c0b7569f wp-block-group-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">\n<p class=\"has-text-align-center is-style-default has-contrast-color has-text-color has-system-serif-font-family has-x-large-font-size\"><strong>Cree su v\u00eddeo explicativo animado con el mejor creador de animaciones<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-f9d83a0b wp-block-group-is-layout-flex\" style=\"padding-top:0;padding-bottom:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-buttons has-custom-font-size has-large-font-size is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-563154ed wp-block-buttons-is-layout-flex\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mangoanimate.com\/download\" target=\"_blank\" rel=\"noreferrer noopener\">Descargar ahora<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Puede golpear su teclado durante d\u00edas, tratando de crear una copia perfecta para explicar de manera sucinta el producto o los servicios que ofrece y terminar cerrando solo algunos tratos. Uno de los pasos m\u00e1s cruciales para vender las ofertas de una empresa es asegurarse de que el consumidor sepa qu\u00e9 beneficios obtendr\u00e1 [\u2026]<\/p>","protected":false},"author":3,"featured_media":1657,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[],"class_list":["post-1591","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animation-explainer-videos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Create an Animated Explainer Video for Your Product? - Mango Animate<\/title>\n<meta name=\"description\" content=\"An animated explainer video helps marketers to elevate sales and generating more leads. Thus, it is crucial to choose animated explainer video software wisely to make a video that will perfectly explain your offerings.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mangoanimate.com\/blog\/es\/wp-json\/wp\/v2\/posts\/1591\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create an Animated Explainer Video for Your Product? - Mango Animate\" \/>\n<meta property=\"og:description\" content=\"An animated explainer video helps marketers to elevate sales and generating more leads. Thus, it is crucial to choose animated explainer video software wisely to make a video that will perfectly explain your offerings.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mangoanimate.com\/blog\/es\/como-crear-un-video-explicativo-animado-para-su-producto\/1591\/\" \/>\n<meta property=\"og:site_name\" content=\"Mango Animate\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MangoAnimate\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-25T07:18:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-30T08:04:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Shaniya\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shaniya\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/\"},\"author\":{\"name\":\"Shaniya\",\"@id\":\"https:\/\/mangoanimate.com\/blog\/#\/schema\/person\/0f4ec6c9d166c17d8df5f8e85f2def03\"},\"headline\":\"How to Create an Animated Explainer Video for Your Product?\",\"datePublished\":\"2020-08-25T07:18:00+00:00\",\"dateModified\":\"2024-10-30T08:04:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/\"},\"wordCount\":968,\"publisher\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video.png\",\"articleSection\":[\"Animation Explainer Videos\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/\",\"url\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/\",\"name\":\"How to Create an Animated Explainer Video for Your Product? - Mango Animate\",\"isPartOf\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2020\/08\/How-to-Create-an-Animated-Explainer-Video.png\",\"datePublished\":\"2020-08-25T07:18:00+00:00\",\"dateModified\":\"2024-10-30T08:04:33+00:00\",\"description\":\"An animated explainer video helps marketers to elevate sales and generating more leads. 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Many people assume that this cannot be done without hiring an animated explainer video production company- they are totally wrong. In a lot of cases, anyone can create an alluring animated explainer video with just a little know-how and dedication.<br\/>Here is how the process works:\",\"step\":[{\"@type\":\"HowToStep\",\"url\":\"https:\/\/mangoanimate.com\/blog\/how-to-create-an-animated-explainer-video-for-your-product\/1591\/#how-to-step-1598511249017\",\"name\":\"Write the Script\",\"itemListElement\":[{\"@type\":\"HowToDirection\",\"text\":\"Without any doubt, the script is an essential part of an animated explainer video. To make it more engaging, use the language that is understandable by your target market. A voice-over drives the story and perfectly explains the visuals to the viewers. The visuals play a crucial part, but their primary purpose is to support and illustrate what is being said in the video.<br\/>An effective script should answer the following questions:<br\/>\u00b7\u00a0 What are you trying to sell?<br\/>\u00b7\u00a0 Who is it for?<br\/>\u00b7\u00a0 What are the benefits of the product or service?<br\/>\u00b7\u00a0 What problems of the audience does it solve?<br\/>\u00b7\u00a0 How does it solve the problem?<br\/>\u00b7\u00a0 What is the prerequisite of getting started with your offer?<br\/>Most of the animated explainer videos are just 1-2 minutes in length. An engaging and well-written script will get the job done for you. Practice reading the script out loud to get an idea of how long the video will be. 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You want the person reading to show the right attitude for your product and service. Once the voice talent is chosen, use a quiet space and a high-quality microphone to record the script. If you want to free yourself up from all these hassles, you can simply hire a freelance voice over artist for the project or go for Mango Animation Maker that lets you record the voice-over quite easily.<br\/>If you find that something is unclear or the person stumbles over a line, just restart with that sentence and re-record it. You can edit the audio to remove mistakes, unnecessary pauses, breaths between lines, and background noise to make it perfect. 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The visuals play a crucial part, but their primary purpose is to support and illustrate what is being said in the video.<br\/>An effective script should answer the following questions:<br\/>\u00b7\u00a0 What are you trying to sell?<br\/>\u00b7\u00a0 Who is it for?<br\/>\u00b7\u00a0 What are the benefits of the product or service?<br\/>\u00b7\u00a0 What problems of the audience does it solve?<br\/>\u00b7\u00a0 How does it solve the problem?<br\/>\u00b7\u00a0 What is the prerequisite of getting started with your offer?<br\/>Most of the animated explainer videos are just 1-2 minutes in length. An engaging and well-written script will get the job done for you. Practice reading the script out loud to get an idea of how long the video will be. 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