{"id":13319,"date":"2023-05-24T07:37:24","date_gmt":"2023-05-24T07:37:24","guid":{"rendered":"https:\/\/mangoanimate.com\/blog\/?p=13319"},"modified":"2024-10-10T06:53:30","modified_gmt":"2024-10-10T06:53:30","slug":"how-to-use-a-product-explainer-video-to-get-leads-with-example","status":"publish","type":"post","link":"https:\/\/mangoanimate.com\/blog\/cs\/how-to-use-a-product-explainer-video-to-get-leads-with-example\/13319\/","title":{"rendered":"Jak pou\u017e\u00edvat video s vysv\u011btlen\u00edm produktu k z\u00edsk\u00e1n\u00ed potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f (s p\u0159\u00edkladem)"},"content":{"rendered":"<p>V dne\u0161n\u00ed digit\u00e1ln\u00ed dob\u011b mus\u00ed firmy hledat inovativn\u00ed zp\u016fsoby, jak prod\u00e1vat sv\u00e9 produkty a slu\u017eby. Jedn\u00edm z nejefektivn\u011bj\u0161\u00edch zp\u016fsob\u016f je vytvo\u0159en\u00ed vysv\u011btluj\u00edc\u00edho videa pro produkty. Vysv\u011btluj\u00edc\u00ed video pro produkty je kr\u00e1tk\u00e9 animovan\u00e9 video, kter\u00e9 vysv\u011btluje vlastnosti a v\u00fdhody produktu nebo slu\u017eby. V tomto \u010dl\u00e1nku se budeme zab\u00fdvat t\u00edm, jak pomoc\u00ed <a href=\"https:\/\/mangoanimate.com\/blog\/how-to-use-a-product-explainer-video-to-get-leads-with-example\/\" target=\"_blank\" rel=\"noreferrer noopener\">vysv\u011btluj\u00edc\u00ed video k produktu<\/a> k z\u00edsk\u00e1n\u00ed kontakt\u016f. A nejprve se pod\u00edv\u00e1me na tv\u016frce vysv\u011btluj\u00edc\u00edch animovan\u00fdch vide\u00ed jm\u00e9nem Mango WM.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Top <a href=\"https:\/\/mangoanimate.com\/products\/wm\" target=\"_blank\" rel=\"noreferrer noopener\">Explainer Video Maker<\/a> &#8211; Mango WM<\/h2>\n\n\n\n<p>V dne\u0161n\u00ed digit\u00e1ln\u00ed dob\u011b se vysv\u011btluj\u00edc\u00ed videa stala pro firmy z\u00e1kladn\u00edm n\u00e1strojem pro prezentaci jejich produkt\u016f a slu\u017eeb. Tato videa pom\u00e1haj\u00ed podnik\u016fm efektivn\u011b p\u0159ed\u00e1vat sv\u00e1 sd\u011blen\u00ed a zaujmout c\u00edlov\u00e9 publikum. Mango WM je jedn\u00edm z nejlep\u0161\u00edch tv\u016frc\u016f anima\u010dn\u00edch explainer vide\u00ed, kter\u00fd m\u016f\u017ee podnik\u016fm pomoci vytvo\u0159it vysoce kvalitn\u00ed explainer videa. Zde je n\u011bkolik kl\u00ed\u010dov\u00fdch funkc\u00ed aplikace Mango WM:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Snadno pou\u017eiteln\u00e9 rozhran\u00ed:<\/strong> Mango WM m\u00e1 snadno pou\u017eiteln\u00e9 rozhran\u00ed, kter\u00e9 firm\u00e1m umo\u017e\u0148uje rychle vytv\u00e1\u0159et vysv\u011btluj\u00edc\u00ed videa. D\u00edky funkci drag-and-drop lze do videa snadno p\u0159id\u00e1vat text, obr\u00e1zky a animace.<\/li>\n\n\n\n<li><strong>P\u0159izp\u016fsobiteln\u00e9 \u0161ablony:<\/strong> Nab\u00edz\u00ed \u0161irokou \u0161k\u00e1lu p\u0159izp\u016fsobiteln\u00fdch \u0161ablon, kter\u00e9 mohou firmy pou\u017e\u00edt k vytvo\u0159en\u00ed vysv\u011btluj\u00edc\u00edch vide\u00ed. Tyto \u0161ablony jsou navr\u017eeny profesion\u00e1ln\u00edmi design\u00e9ry a lze je p\u0159izp\u016fsobit tak, aby odpov\u00eddaly barv\u00e1m, p\u00edsmu a stylu zna\u010dky.<\/li>\n\n\n\n<li><strong>Profesion\u00e1ln\u00ed dabing: <\/strong>Tv\u016frce vysv\u011btluj\u00edc\u00edch vide\u00ed nab\u00edz\u00ed profesion\u00e1ln\u00ed hlasov\u00e9 slu\u017eby, kter\u00e9 mohou firm\u00e1m pomoci vytvo\u0159it vysoce kvalitn\u00ed vysv\u011btluj\u00edc\u00ed videa. Hlasatel\u00e9 maj\u00ed zku\u0161enosti a dok\u00e1\u017e\u00ed efektivn\u011b p\u0159edat sd\u011blen\u00ed.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-columns has-midnight-gradient-background has-background is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<br>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-white-color has-text-color\" id=\"h-start-creating-whiteboard-animation-videos-easily\" data-no-translation=\"\">Start Creating Whiteboard Animation Videos Easily<\/h2>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-white-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/mangoanimate.com\/download\/app?appId=2&amp;os=1&amp;bit=64&amp;utm_source=blog&amp;utm_medium=post&amp;utm_campaign=cta\"><strong>St\u00e1hnout pro Windows<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<br>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Animovan\u00fd \u017eivotopis na tabuli Badass, kter\u00fd zap\u016fsob\u00ed na zam\u011bstnavatele | Mango WM\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/dcGaBhN84As?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\"><em>Animovan\u00e9 vysv\u011btluj\u00edc\u00ed video P\u0159\u00edklad vytvo\u0159en\u00fd pomoc\u00ed Mango WM<\/em><\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">What is a Product Explainer Video?<\/h2>\n\n\n\n<p>Vysv\u011btluj\u00edc\u00ed video k produktu je kr\u00e1tk\u00e9 animovan\u00e9 video, kter\u00e9 vysv\u011btluje vlastnosti a v\u00fdhody produktu nebo slu\u017eby. Je to \u00fa\u010dinn\u00fd zp\u016fsob, jak p\u0159edstavit sv\u016fj produkt a jeho jedine\u010dn\u00e9 prodejn\u00ed v\u00fdhody. Vysv\u011btluj\u00edc\u00ed video s animac\u00ed produktu lze vytvo\u0159it pomoc\u00ed r\u016fzn\u00fdch n\u00e1stroj\u016f, v\u010detn\u011b n\u00e1stroje Mango Whiteboard Animation Maker.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Why Use a Product Explainer Video?<\/h2>\n\n\n\n<p>Vysv\u011btluj\u00edc\u00ed animovan\u00e9 video o produktu je \u00fa\u010dinn\u00fd zp\u016fsob, jak p\u0159edstavit sv\u016fj produkt a jeho jedine\u010dn\u00e9 prodejn\u00ed v\u00fdhody. M\u016f\u017ee v\u00e1m pomoci zv\u00fd\u0161it pov\u011bdom\u00ed o zna\u010dce, generovat potenci\u00e1ln\u00ed z\u00e1kazn\u00edky a zv\u00fd\u0161it prodej. Vytvo\u0159en\u00edm produktov\u00e9ho videa m\u016f\u017eete sv\u00fdm potenci\u00e1ln\u00edm z\u00e1kazn\u00edk\u016fm poskytnout jasnou p\u0159edstavu o sv\u00e9m produktu a jeho v\u00fdhod\u00e1ch.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">Tips for Creating a Product Explainer Animation Video<\/h2>\n\n\n\n<p>P\u0159i vytv\u00e1\u0159en\u00ed vysv\u011btluj\u00edc\u00edho animovan\u00e9ho videa o produktu je d\u016fle\u017eit\u00e9, aby bylo kr\u00e1tk\u00e9 a poutav\u00e9. Video by nem\u011blo b\u00fdt del\u0161\u00ed ne\u017e dv\u011b minuty a m\u011blo by se zam\u011b\u0159it na kl\u00ed\u010dov\u00e9 vlastnosti a v\u00fdhody va\u0161eho produktu. M\u011bli byste tak\u00e9 pou\u017e\u00edvat jasn\u00fd a stru\u010dn\u00fd jazyk a vyhnout se technick\u00e9mu \u017eargonu.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" data-no-translation=\"\">How to Make a Product Explainer Video With Ease?<\/h2>\n\n\n\n<div class=\"schema-how-to wp-block-yoast-how-to-block\"><p class=\"schema-how-to-total-time\"><span class=\"schema-how-to-duration-time-text\">Pot\u0159ebn\u00fd \u010das:&nbsp;<\/span>5 minut<\/p><p class=\"schema-how-to-description\">Podle t\u011bchto p\u011bti jednoduch\u00fdch krok\u016f vytvo\u0159\u00edte animovan\u00e9 vysv\u011btluj\u00edc\u00ed video pomoc\u00ed aplikace Mango WM:<\/p> <ol class=\"schema-how-to-steps\"><li class=\"schema-how-to-step\" id=\"how-to-step-1670493743039\"><strong class=\"schema-how-to-step-name\">Vyberte \u0161ablonu<\/strong> <p class=\"schema-how-to-step-text\">Pro sv\u00e9 vysv\u011btluj\u00edc\u00ed video si m\u016f\u017eete vybrat p\u0159izp\u016fsobitelnou \u0161ablonu. Mango WM nab\u00edz\u00ed \u0161irokou \u0161k\u00e1lu \u0161ablon, tak\u017ee si m\u016f\u017eete vybrat takovou, kter\u00e1 bude vyhovovat va\u0161im pot\u0159eb\u00e1m.<br\/><br\/><img decoding=\"async\" src=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/how-to-use-a-product-explainer-video-to-get-leads-step1-choose-a-template-1024x555.webp\" alt=\"vysv\u011btluj\u00edc\u00ed video k produktu\" style=\"width: 1000px;\"\/><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1670493750824\"><strong class=\"schema-how-to-step-name\">P\u0159id\u00e1n\u00ed obr\u00e1zk\u016f a textu produktu<\/strong> <p class=\"schema-how-to-step-text\">Po v\u00fdb\u011bru \u0161ablony m\u016f\u017eete za\u010d\u00edt p\u0159id\u00e1vat obr\u00e1zky a text produktu. M\u016f\u017eete nahr\u00e1t vlastn\u00ed obr\u00e1zky nebo si vybrat z knihovny obr\u00e1zk\u016f Mango WM. M\u016f\u017eete tak\u00e9 p\u0159idat text, kter\u00fd vysv\u011btl\u00ed vlastnosti a v\u00fdhody va\u0161eho produktu.<br\/><br\/><img decoding=\"async\" src=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/how-to-use-a-product-explainer-video-to-get-leads-step2-Add-Your-Product-Images-and-Text-1024x555.webp\" alt=\"vysv\u011btluj\u00edc\u00ed video k produktu\" style=\"width: 1000px;\"\/><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1670493751536\"><strong class=\"schema-how-to-step-name\">P\u0159izp\u016fsoben\u00ed<\/strong> <p class=\"schema-how-to-step-text\">Aplikace Mango WM umo\u017e\u0148uje p\u0159id\u00e1vat animace podle va\u0161\u00ed zna\u010dky. M\u016f\u017eete tak\u00e9 m\u011bnit barvy, p\u00edsma a styl animac\u00ed tak, aby odpov\u00eddaly identit\u011b va\u0161\u00ed zna\u010dky.<br\/><br\/><img decoding=\"async\" src=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/how-to-use-a-product-explainer-video-to-get-leads-step3-Customization-1024x551.webp\" alt=\"animovan\u00e9 produktov\u00e9 video\" style=\"width: 1000px;\"\/><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1670493752152\"><strong class=\"schema-how-to-step-name\">P\u0159id\u00e1n\u00ed hudby na pozad\u00ed a hlasov\u00fdch koment\u00e1\u0159\u016f<\/strong> <p class=\"schema-how-to-step-text\">Aby bylo vysv\u011btluj\u00edc\u00ed video poutav\u011bj\u0161\u00ed, m\u016f\u017eete do n\u011bj p\u0159idat hudbu na pozad\u00ed a hlasov\u00fd doprovod. Mango WM nab\u00edz\u00ed knihovnu hudby a zvukov\u00fdch efekt\u016f, ze kter\u00e9 si m\u016f\u017eete vybrat, nebo si m\u016f\u017eete nahr\u00e1t vlastn\u00ed.<br\/><br\/><img decoding=\"async\" src=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/how-to-use-a-product-explainer-video-to-get-leads-step4-Add-Background-Music-and-Voiceovers-1024x551.webp\" alt=\"p\u0159\u00edklady vysv\u011btluj\u00edc\u00edho videa k produktu\" style=\"width: 1000px;\"\/><\/p> <\/li><li class=\"schema-how-to-step\" id=\"how-to-step-1670572331139\"><strong class=\"schema-how-to-step-name\">N\u00e1hled a publikov\u00e1n\u00ed<\/strong> <p class=\"schema-how-to-step-text\">Po p\u0159id\u00e1n\u00ed v\u0161ech prvk\u016f do videa s vysv\u011btluj\u00edc\u00ed animac\u00ed produktu si m\u016f\u017eete prohl\u00e9dnout jeho vzhled. Jakmile budete se sv\u00fdm vysv\u011btluj\u00edc\u00edm videem spokojeni, m\u016f\u017eete jej publikovat v r\u016fzn\u00fdch form\u00e1tech, v\u010detn\u011b MP4, AVI a MOV.<br\/><br\/><img decoding=\"async\" src=\"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/how-to-use-a-product-explainer-video-to-get-leads-step5-Preview-and-Publish-1024x550.webp\" alt=\"p\u0159\u00edklady vysv\u011btluj\u00edc\u00edho videa k produktu\" style=\"width: 1000px;\"\/><\/p> <\/li><\/ol><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading ignore\" data-no-translation=\"\">Conclusion<\/h2>\n\n\n\n<p>Z\u00e1v\u011brem lze \u0159\u00edci, \u017ee vysv\u011btluj\u00edc\u00ed animovan\u00e9 video o produktu je \u00fa\u010dinn\u00fdm zp\u016fsobem, jak p\u0159edstavit sv\u016fj produkt a jeho jedine\u010dn\u00e9 prodejn\u00ed v\u00fdhody. Vytvo\u0159en\u00edm kr\u00e1tk\u00e9ho, poutav\u00e9ho videa m\u016f\u017eete zv\u00fd\u0161it pov\u011bdom\u00ed o zna\u010dce, generovat potenci\u00e1ln\u00ed z\u00e1kazn\u00edky a zv\u00fd\u0161it prodej. S n\u00e1strojem Mango Whiteboard Animation Maker nebylo vytvo\u0159en\u00ed animovan\u00e9ho vysv\u011btluj\u00edc\u00edho videa nikdy jednodu\u0161\u0161\u00ed. Tak pro\u010d to nevyzkou\u0161et a nezjistit, jak to m\u016f\u017ee prosp\u011bt va\u0161emu podnik\u00e1n\u00ed?<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column dash-block-wm is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<br>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-make-your-own-doodle-videos\" data-no-translation=\"\">Make Your Own Doodle Videos<\/h2>\n\n\n\n<br>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-midnight-gradient-background has-text-color has-background wp-element-button\" href=\"https:\/\/mangoanimate.com\/download\/app?appId=2&amp;os=1&amp;bit=64&amp;utm_source=blog&amp;utm_medium=post&amp;utm_campaign=cta\">Vyzkou\u0161ej to te\u010f<\/a><\/div>\n<\/div>\n\n\n\n<br>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>V dne\u0161n\u00ed digit\u00e1ln\u00ed dob\u011b mus\u00ed firmy naj\u00edt inovativn\u00ed zp\u016fsoby, jak propagovat sv\u00e9 produkty a slu\u017eby. Jedn\u00edm z nej\u00fa\u010dinn\u011bj\u0161\u00edch zp\u016fsob\u016f, jak toho dos\u00e1hnout, je vytvo\u0159en\u00ed vysv\u011btluj\u00edc\u00edho videa k produkt\u016fm. Vysv\u011btluj\u00edc\u00ed video s animac\u00ed produktu je kr\u00e1tk\u00e9 animovan\u00e9 video, kter\u00e9 vysv\u011btluje vlastnosti a v\u00fdhody produktu nebo slu\u017eby. V [\u2026]<\/p>","protected":false},"author":16,"featured_media":13335,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70,105,69],"tags":[],"class_list":["post-13319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animated-explainer-video-examples","category-animated-explainer-video-maker","category-animation-explainer-videos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Use a Product Explainer Video to Get Leads (With Example) - Mango Animate<\/title>\n<meta name=\"description\" content=\"How about getting more details about the product explainer video and how to use it to get leads? Look no further but here!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mangoanimate.com\/blog\/cs\/wp-json\/wp\/v2\/posts\/13319\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Use a Product Explainer Video to Get Leads (With Example) - Mango Animate\" \/>\n<meta property=\"og:description\" content=\"How about getting more details about the product explainer video and how to use it to get leads? 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You can also change the colors, fonts, and animation style to match your brand's identity.<br\/><br\/>"}],"image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/mangoanimate.com\/blog\/how-to-use-a-product-explainer-video-to-get-leads-with-example\/13319\/#schema-image-f83b807737931a95897577562b6a9901","url":"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/how-to-use-a-product-explainer-video-to-get-leads-step3-Customization-1024x551.webp","contentUrl":"https:\/\/mangoanimate.com\/blog\/wp-content\/uploads\/2023\/05\/how-to-use-a-product-explainer-video-to-get-leads-step3-Customization-1024x551.webp"}},{"@type":"HowToStep","url":"https:\/\/mangoanimate.com\/blog\/how-to-use-a-product-explainer-video-to-get-leads-with-example\/13319\/#how-to-step-1670493752152","name":"Add Background Music and Voiceovers","itemListElement":[{"@type":"HowToDirection","text":"To make your explainer video more engaging, you can add background music and voiceovers. 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